It’s seems global surf corporation Quiksilver have given up on Rossignol. The Finical Review has an interesting article about it here. I always thought it was a bad idea, I mean, the whole thing sounds like a setup to a bad reality TV show. It would go a little like …
BozWreck 2 Teaser
The follow up to last year’s successful BozWreck video is coming along nicely. The thing I am most looking forward to seeing is Australian ripper and POP alum Chris Eacott’s part. If you saw him in the Trigger Team Movie, then you know he is going to bring something interesting …
‘Two Weeks In..’ Sneak Peek
Here’s the poster for the latest POP Magazine production ‘Two Weeks In…’ The film features Gus St Leon, Nate Johnstone, Tom Pelley, Marc Baker, Jake McCarthy, Jye Kearney and Chris Eacott. The official film website with director blog, rider bios and the first teaser, will be online in the next …
SIA Day 3
Day 3 I think…. not sure as last night I am sure the world was spinning faster. I know the room was anyway. Brands are doing custom heat press T shirts and bandanas for promo this year.
SIA Day 2
Day two of madness, it was a quiet start to today as most people where either slow to get up or slow to get home, I swear time stands still in this place. I have been slack today with hot new product shots. But one photo I have that we …
Footage from Mtn.Lab 1.5
How do you know when something big is coming from us here at POP? It goes eerily quiet on the website. So after no updates for 24 hours, you know something big is coming… Still, I’m going to leave that to Drew to announce – he’s been doing some hard …
SIA Day 1
Our resident blogger Paul Colby is at SIA in Las Vegas, where the snow world collides in a world of booze, new products, new marketing campaigns, gambling and boobs. Here’s some photos from day one of a four… of madness! The Endeavor booth is in a 40ft shipping container, everyone …
X-Games 12 feat. 12’s
The ESPN winter X-Games have finished in the USA and it seemed to be the year of the 1260. You could say that the 1260 is the new token-rock-band. Shaun White did one in the pipe and Torstein did one in the big air. Not to mention Travis Rice’s double …
Destyn.Via Jib Session
If you were wanting ideas on how to get your snow-fix during these 30+ degree days, the guys at Destyn.Via have got it all worked out. Our friend Linton sent us over these shots from a jib session they had down at Buckley’s Falls on January 13th. Check below the …
Torah Bright in the LA Times
Two days ago, the LA Times ran a great piece in their sports section on Australia’s very own Torah Bright. You can check the article out by clicking here but in short – everybody appears to be picking Torah as a potential Olympic gold medal contender at the 2010 Winter …
Nitro Team Release
Remember a while back when we reported that Kooley, Brian Fox and Austin Smith had made the move to Nitro? Well, I got the official release today and a bunch of amazing photos to go with it. Peep below the cut to check the release and all the amazing Mark …
Shaun White Signs 10 Year Deal With Burton
Our friend Katrina at Burton sent me through this… Apparently Shaun White has signed a decade long deal with Burton to continue riding with the brand and to further develop The White Collection. This is the longest deal ever signed by a snowboarder. You can read the full Burton release …
Bozung on Drugs
Nate Bozung has just been interviewed by Hightimes magazine, which must be pretty exciting to a guy like Bozung. I can’t say I agree with the opening line about how all snowboarders are pot heads, but it’s worth reading just to see how into it Bozung is (last time I …
Burton Studios Launched!
Burton have launched Burton Studios on iTunes. The new Burton film, Thanks In Advance is available on there for a tiny $1.99. Unfortunately, it is located in the TV section of iTunes which isn’t available in Australia yet, so I can’t really write too much about it. You can check …
We are all Canucks
I went to watch my first ice hokey game last night to see Vancouver’s beloved Canucks loose to Minnesota. The Canucks must be really looking forward to the all star break, well that is what ESPN sport center tells me. North American sport is an example of marketing at it’s …
Eero Niemela Signs To Spy Optic
Spy Optics have added Eero Niemela to the team. For Eero this adds to his current list of K2, Volcom, Monster Energy, Adio, Active, Vestal and Celtek. Eero joins David ‘DCP’ Porcheron, Marc Frank Montoya, Darrell Mathes, Todd Richards, Priscilla Levac, Erik Christensen, Stevie Bell and Louie Vito on the …
More ACG Sweetspots!
Nike ACG have released a few more Sweetspots. If you don’t remember the earlier post about this, basically Nike are teaming with different amazing film crews like Blank Paper and Absinthe to create short videos at different spots all across the globe. If you have 5 minutes, check out the …
Wait A Second…
So as I was writing the last post, I had this feeling that I had heard MFM’s name again recently… Then I remembered, he’s just got a signature range out with DVS! This compliments his new outerwear, boards, bindings, clothing, shoes, hotel and reality TV show. Keep your eyes peeled …
MFM launches Sound outerwear
After a few sponsor changes recently, MFM has announced that he is launching his own outerwear label at the 2008 SIA and ISPO trade shows. The new brand, known as Sound, will feature new fabrics that have apparently been in development for five years! Sound will be based out of …
Shaun White In GQ Men Of The Year Issue
Many of you may not have seen this yet but Shaun White appeared in December’s GQ Men of the Year edition with a few words from his mentor, Tony Hawk. This might not seem like that big of a deal but when you consider the company he keeps on that …
Lola & Evie Taking The US By Storm: Soon
Australian ladies outerwear brand, Lola & Evie have built on their huge success from the last season and are launching themselves in the US! Not only that but the Lola designer, Rebecca Pettigrove has put together an amazing range of clothes to go with the outerwear. You can peep the …
Fallscreek Ramp Jam This Saturday
If you’re in the Harrietville area this coming Saturday you should stop by the official opening of the new spine ramp. Fallescreek really is making it hard not to snowboard there this year. They’re pretty much garanteed to have Victoria best snowboard park and now there’s a spine mini on …
Make 4
Lift lines are part of snowboarding, they can be long and frustrating but there is nothing you can do about them. Everyone is there to enjoy the same thing you are, the snow. But everyone can play a part in making it easier with a few simple steps. If you …
Scotty James Wins Burton Junior European Open Halfpipe
As one of the shoutbox contributors just pointed out, Scotty James also won the youth boys Burton Junior European Open halfpipe! So that’s a clean sweep for him after winning the youth boys Slopestyle yesterday. That’s all the news I’ve been able to get from the Open website. Yeah Scotty, …
Scotty James Wins European Slopestyle Junior Open
14 year-old Mt Buller shredder Scotty James just won the Junior Slopestyle at the Burton European Open last night. That’s the all the details that are on the Burton Open website right now. More details of his run below the cut.
Holden ’09 Outerwear Preview!
Cover for the 2009 Holden Range Book So, what was I doing on this very, very hot Melbourne day? Trying on outerwear! Yep, we got a sneak preview of the 2009 – that’s right ’09(!) – Holden outerwear range. And uh, I don’t know how to say this but… Oh …
Land of the rising snow…
While we all sat here sweating out the Australian summer, several POP Shoutbox regulars have done nothing but comment on how much snow they have been getting in Japan. I’m stoked for them, but did they have to rub it in YouTube style? Thanks to Mike from Team Food for …
Burton iDiom featured in Complex
Click the image to make it big! This is a little late but part of the new Burton iDiom range was featured in the current issue of Complex. I only got my copy yesterday so that’s why I’m late on it. Still, for those that don’t know, Burton iDiom is …
Nitro – One Track Mind – Review
Okay, this has taken me a few weeks to get together but having just seen Nitro‘s new free DVD, One Track Mind, I wish I’d been on this earlier. I’m not one for overly glowing reviews and the film does have a few faults but overall, this is a pretty …
Hit Runs are Fun
It doesn’t matter what the weather is like, your riding skills or how tight your pants are everyone can enjoy a good hit run. Whistler reminded us of this today. Have a look at the video I made of the day here.
West Coast SnowPark Newsletter
I got a rather boring but slightly interesting email newsletter a couple of days ago from the West Coast SnowPark people. Don’t get too excited, this isn’t like the New Zealand SnowPark. This is the indoor snow centre in Perth that’s been in the works for some time. Given the …
World Snowboarding Day at Grouse
There was little fanfare or celebration as it was two days before Christmas and only one half of the world had snow. The 23rd of December was world snowboarding day. I hope you where lucky enough to go riding or at least got to flip through a snowboarding magazine to …
Brighton’s New High Speed Quad
Another bunch of photos from POP’s reporter of the the year. These shots are from the opening day of Brighton’s new high speed quad over at Millicent but it could be from just about any resort in the US right now after the latest storms. This is all I heard …
Trevor ‘Trouble’ Andrew Vermont Show
For those of you that are fans of Trouble Andrew, a good friend sent through some photos of his show at the annual Burton sales meeting in Stowe, Vermont. In the crowd you may see up front, Jake, Gigi, Keegan, Mikel, Elena, Kelly and the guy from Miami Ink.
DC Mtn Lab 1.5 Launch Party!
Last night was the premiere for DC’s new Mtn Lab 1.5 video. If you didn’t make it down to the bar last night, then you missed a fun night thats for sure. It started out looking like a disaster, and I have to say, we thought POP might need to …