Tony Hawk made up for the Huck Jam ‘Mad Scientist’ commercial

There’s some business tips from Tony Hawk on the Business Insider website at the moment and they’re an interesting read. There’s some obvious ones like “Make Yourself Your Target Audience” or as Mapstone put in the the recent Fast Times shop checkout – if you don’t skate, you don’t relate. But other ones like mistaking buzz for success and preparing to fail are pretty good. Check them out over here.